Helping Utah small businesses build confidence and consistency on social media
without burnout, confusion, or constant posting.

It’s time to simplify your strategy and show up online with ease and clarity.

Get My 90-day content planner : Free step-by-step guide

Upcoming Events

  • Wednesday, January 28th | 11 AM MST

    A free virtual workshop on content that actually converts. Posting consistently doesn’t guarantee results. If your content is getting likes but not leads, this workshop is for you.

    Sell Smarter, Not Harder is a free virtual workshop designed to help business owners understand how to create content that supports sales without feeling pushy, awkward, or sales-obsessed.

    This workshop focuses on clarity, positioning, and intention — not complicated funnels or constant promotion.

    In this workshop, you’ll learn how to:

    • Understand why some content converts and some doesn’t

    • Position your services clearly without overselling

    • Create content that builds trust before asking for action

    • Shift from “posting for visibility” to posting with purpose

    • Make your offers easier for your audience to say yes to

    You’ll walk away with:

    • A clearer understanding of how content supports sales

    • Simple ways to talk about your services confidently

    • A mindset shift around selling on social media

    • Actionable ideas you can apply immediately

    This workshop is ideal for:

    • Service-based and Product-based business owners

    • Creatives and consultants

    • Anyone who wants content to feel more effective, not exhausting

    Sell Smarter, Not Harder is about working with your audience, not against them, and letting your content do the heavy lifting.

  • Wednesday, April 29th | 11 AM MST

    A free virtual workshop for business owners who qant clarity, not more noise. If social media feels overwhelming, inconsistent, or constantly pushed to the bottom of your to-do list, this workshop is for you.

    From Chaos to Content is a virtual workshop designed to help business owners move from scattered ideas and last-minute posting to a clear, repeatable content strategy that actually fits their schedule.

    This isn’t about trends, pressure, or posting every day. It’s about building a system that works for your business, your voice, and your capacity.

    In this workshop, you’ll learn how to:

    • Clarify your brand voice so content feels natural, not forced

    • Identify content pillars that align with your business goals

    • Turn ideas into structured, repeatable content

    • Create a realistic plan you can actually stick to

    • Use tools (including AI) to save time without losing authenticity

    You’ll leave with:

    • A clear content framework

    • A better understanding of what to post and why

    • Practical tools you can use immediately

    • Confidence in your ability to show up consistently

    This workshop is ideal for:

    • Service-based and product-based business owners

    • Creatives and entrepreneurs

    • Anyone tired of winging their content

    From Chaos to Content is about replacing overwhelm with clarity and helping you create content with intention, not stress.

Sign UP!

Hi, I’m Paulina.

FOUNDER AND HEAD OF CREATIVE CHAOS at INDRIX CREATIVE CO.
(a Utah-based social media marketing agency helping brands show up with confidence online.)

I’m not your “here’s the formula to go viral” kind of marketer; that approach is all noise and no strategy.
And I’m definitely not here to hand you a one-size-fits-all social plan or tell you who to be online.

I’m your let’s find your rhythm kind of strategist, helping you show up as yourself: strategically, confidently, and with content that feels natural, not forced.

Because your voice is the magic. I just help you shape it, share it, and make sure the right people hear it. Social media shouldn’t make you feel smaller. It should amplify your voice.

LET’S GET SOCIAL

Socially Paulina sitting on a vintage brown patterned booth in a cozy indoor setting, wearing a denim jacket, a baseball cap, and bright red sneakers.

Our Services

  • Social media management near Salt Lake City Utah, based in Heber Valley

    SOCIAL MEDIA MANAGEMENT

    Packages starting at $495/month

    Drive meaningful connections and grow your brand with flexible social media packages that include everything from account engagement to analytics, ensuring your business thrives online.

  • iPhone content creation like short form video reels, post graphics, photos, content ideas, and stories

    CONTENT CREATION

    Starting at $95/month

    Bring your brand to life with creative, on-brand content designed to captivate your audience and drive meaningful engagement across social media, blogs, and more.

  • Marketing services like graphic design, website design, flyers, business cards, logo creation, and much more.

    MARKETING & DESIGN

    Pricing Varies

    Whether you need promotional products, a website, or a beautifully designed catalog, I provide a wide array of marketing services to help your brand make an impact both online and offline.

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LATELY ON THE JOURNAL

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CURRENT AND PAST BRANDS

The Agency Real Estate Brokerage
Fairway Home Mortgage loans Utah
Blind Dog Sushi and Seafood restaurant in Park City Utah
Russ Jones Logo
Home decor and furniture store in Heber City Utah. Mountain Refined Logo
Synergy Health and Wellness clinic in Heber City
Area Design LLC Summit County Interior Designer
Stewart Mountain Lodging in Sundance Utah
Summit Luxury Vacations logo

LET’S CONNECT!